CLIENT: Fidelity International
DATE: October 2019, Hong Kong & Singapore
THE EVENT: Showcase and differentiate Fidelity’s thought leadership and branding, while providing investment outlook, strategies and solutions to engage key clients on both a professional and social level.
OUR ROLE: A modern look and feel was deployed across the entire event to reflect the conference theme. This included branding and design from invite through to signage, plenary screens and surrounds to a gala dinner in Singapore. The scene was set with a vibrant environment, beautiful skyline, bespoke entertainment, and a fusion percussion band. ZEAL also provided valued venue selection and liaison for Country Dinners in multiple venues in both Hong Kong and Singapore, plus management of all production aspects: theme application to print collateral and set & environment, technical production, event staff, and entertainment. We also managed an app to support the theme with interactive content for increased engagement and learning.
OUTCOME: Conferences in both cities achieved the futuristic look and feel to complement cutting edge content, while carefully curated dinners further strengthened premium positioning.